Quick shout out to the Thoughtbot folks on a great post about focussing on your 'north star' metric (aka compass metric) and how to go about gathering that efficiently.
This is about making the value you are providing a big visible number that everyone can talk to. But, that can be interpreted as the value as the customer sees it, or the value to your business. I'm leaning towards health of the business because it is a proxy for customer happiness.
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